Hire a freelance web designer

Your website is outdated, converts poorly or no longer fits your brand. Or you have a developer, but nobody who designs. A freelance web designer gets you a site that looks good and does what it should: convince visitors.

At Brandable you hire a web designer whose work we know. We design and build websites and webshops ourselves, so we know the difference between pretty and effective.

When a freelance web designer makes sense

• A new website or redesign, with your own developer or one of ours
• Individual pages and landing pages for campaigns that need to convert better
• Translating your brand identity to web, in a design system your team can reuse
• Improving UX where visitors drop off, such as forms or checkout
• Temporary extra capacity next to your own designer

What a good web designer does

• Starts with your visitor: who comes, what do they want to know and what is the next step?
• Structure and wireframes before colour and imagery
• Design in Figma with components your developer can build well
• Mobile first, because most visits come in there
• Accessible design: contrast, readability and usability for everyone. Check your colours with the colour contrast checker.
• Testing and improving after launch, together with conversion optimisation

What to look for when hiring

• Portfolio with context. Nice work is great, but ask which problem the design solved and what it delivered.
• Web designer or developer too? Some freelancers do both, but separating these roles is often wise. Also need someone to build? See hire a developer.
• Platform. Does someone design for WordPress, Shopify, Webflow or custom builds? That determines what's feasible.
• Files and rights. Design files, fonts and images are yours or properly licensed.
• Don't forget content. A design without good copy stays empty. Adding a copywriter often makes the difference.

Freelancer or something else?

Want a complete website, from design to launch? Then also look at web design at Brandable. Want to build with AI yourself? Read building a website with AI.

How it works with Brandable

1. You tell us what you need: new site, redesign or individual pages.
2. We propose a web designer who fits your brand, platform and sector.
3. Meet and start.
4. Need development, copy or SEO? Someone from our network joins.

Need a freelance web designer?

Get in touch or see all freelancers you can hire through us.

Frequently asked questions

What does a freelance web designer do?

A web designer designs the structure, look and user experience of your website or webshop, usually in Figma, so a developer can build it.

Does a web designer also build the website?

Sometimes. Separating design and development is often wise. We can also add a developer.

Which platforms do your freelancers design for?

Including WordPress, Shopify, Webflow and custom builds. We match on the platform you use or want to use.

Can a web designer work with my existing brand identity?

Yes. A good web designer translates your brand to web and captures it in reusable components.